Digital Design & Automation
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Your website should be closing deals while you sleep. We design the systems — and automate the ops — that make that actually happen.
01 — Manifesto
02 — Philosophy
Design with patience.Technology with purpose.
cultivate · nurture
Every business has its own rhythm. Our work consists of respecting it and, at the same time, giving it tools so that rhythm becomes productive: websites that communicate clearly, flows that automate without dehumanizing, brands that mature with consistency over time.
The name Hagumi (育み) comes from Japanese and means to cultivate, nurture, grow with care. We chose it because it describes exactly how we work: we don't deliver files and disappear. We accompany.
The two parallel lines of our symbol represent that accompaniment. The dot that crowns them is the success that comes after the process, not before.
A website that doesn't convert isn't a design problem. It's a thinking problem. Fix the thinking first — everything else follows.— Operating principle of Hagumi
03 — Services
What we do
Most businesses bleed time and revenue because their website doesn't convert and their ops run on manual work. We fix both — by design.
— — 01
Web Design
Digital systems
Websites that convert. We design and build sites as systems — intuitive navigation, defined visual hierarchy, clean code that loads fast. The result: a digital presence your clients trust before they even reach out.
UI/UX Design · Webflow · Next.js · Brand Systems · Technical SEO · Performance
— — 02
Automation
Flows that work for you
We connect the tools you already use into flows that run themselves — CRM, email, billing, calendars. We free up hours of manual work every week so your team focuses on what only humans can do.
Make / n8n · Zapier · Custom APIs · AI Workflows · CRM Integrations · Notion · Airtable
— — 03
Identity & Strategy
Before design, understand
Positioning, naming and visual identity that turn an intuition into a brand with a clear point of view. The strategy is not a separate deliverable — it lives inside every decision we make with you.
Naming · Visual Identity · Brand Guidelines · Tone of Voice · Positioning
— — 04
AI Agents
Custom intelligence
Customer service bots, internal assistants, automated classifiers — built for your specific operation. Custom intelligence that reduces friction and scales your capacity without adding headcount.
Custom AI Agents · Claude / GPT · LangChain · RAG · Tool Use · Workflow Automation
— — 05
Consulting
Digital strategy
We audit your digital situation, find the bottlenecks that are costing you money, and map the decisions that will actually move the needle. No generic reports — a specific action plan for your business, your moment, your resources.
Digital Audit · Tech Stack Review · Roadmap · ROI Analysis · Growth Strategy
— — 06
Retainer
Monthly partnership
An expert team on call every month — maintaining, iterating and growing your digital systems continuously. No gaps, no re-onboarding. Just steady, compounding progress that shows up in your numbers.
Monthly Support · Continuous Iteration · Priority Access · Reporting · Strategic Reviews
04 — Hagumi in numbers
Work, not promises.
Verifiable metrics, not vanity. Each figure reflects a real commitment to clients who trust us to sustain their digital operation.
Delivered projects
Websites and automation systems live in production for businesses across the USA, Mexico and Spain — each one scoped, built and handed off with care.
Retention rate
Almost every client returns for a second project. That's not a metric we chase — it's what happens when the work actually delivers.
Automated hours
Manual work eliminated across the workflows we've designed — hours that went back to our clients' teams, every single month.
Response time
We never keep you waiting — not on a project update, not on a quick question. Fast access to your team is part of the service.
05 — Process
Four stages, one rhythm.
01 / Listen
Discovery
Deep conversations. We audit your current situation, identify real friction points and map what needs to change — and what doesn't — so that we build the right thing, not just something.
02 / Structure
Strategy
We define the project architecture: what gets designed, what gets automated and in what order — so that every hour of execution goes toward impact, not rework. Nothing is built without a why.
03 / Build
Execution
Design and development in short sprints with weekly reviews — so that you stay informed and can course-correct without waiting. We work in the open, not in a black box.
04 / Sustain
Accompaniment
Launch is the beginning. We iterate on real data, refine flows and grow with you long-term — so that your investment keeps compounding instead of decaying.
06 — Work
Selected projects
Each client is a particular case. These are some of the projects where the combination of design and automation moved the needle of the business.
07 — Testimonials
Words from clients
+40% leads in 30 days
“We were getting traffic but it wasn't converting. Hagumi rebuilt the site and redesigned the intake flow — leads went up 40% in the first 30 days. The work speaks for itself.”
María García
Boutique Agency, Miami
20h/week recovered
“Our team was spending 20+ hours a week on manual follow-ups and data entry. Hagumi automated the whole pipeline in three weeks. That time went back to actual client work.”
Carlos Mendoza
E-commerce, Barcelona
Full rebrand + web
“Most agencies would have just started designing. Hagumi stopped and asked why first. That conversation changed the entire direction of the brand — and made the final result much stronger.”
Sarah K.
Consulting firm, New York
Ready to get results like these?
Start your project →08 — Start something
Tell us aboutyour project?
No commitment. We reply personally — not a bot — within 24 hours. Most projects start with a single conversation.
12+ projects delivered · 98% client retention